3 min read
Fresh chicken meat on supermarket shelf

Understanding the many labels on raw poultry products can help you choose the right product for you and your family.

Local supermarkets offer consumers more choices than ever. Each time you visit the poultry section of the meat department, you can select the chicken you buy based on how it was raised, what it ate, how it was processed, and whether it was seasoned prior to purchase. Navigating all the available choices and labels can be a real challenge. This guide will help you to understand the labels you commonly see.

Free Range Chicken Product Labels

Conventional, Free Range, Pasture Raised

Most broilers in the United States are raised in large, environmentally controlled houses. These birds are described as conventionally raised. Growing broilers inside an enclosed house regulates temperature and prevents outside contamination from wild birds. Other options include free-range and pasture-raised chickens. Free-range chickens are raised in stationary houses and have access to the outdoors. Pasture-raised chickens are raised outdoors with access to a moveable enclosure. “Raised cage-free” is another phrase you might find on a chicken label. Conventional, free-range, and pasture-raised chickens raised for meat are all cage free.


No Added Hormones, No Antibiotics
Ever, All Vegetarian, Organic

Chickens are typically fed corn and soybean diets with added fats, vitamins, and minerals. Some product labels will state “no added hormones,” but that is not necessary. It is against the law to use hormones. Hormones cannot be added to broiler feed or given directly to birds.

Certified Organic Product Labels

Antibiotic-free chickens are those raised without the addition of antibiotics in the feed. Even if antibiotics are used, by law no antibiotic residues are allowed in any poultry meat.

All-vegetarian diets indicate that the chicken feed does not contain fats and oils from meat and poultry by-products. This labeling claim does not guarantee that the chickens did not eat any nonvegetable items, such as insects, that were available in their environments.

All chicken labeled as organic must comply with United States Department of Agriculture (USDA) federal regulations. From the second day after hatching, birds must be fed and managed using 100 percent organic feed. Access to the outdoors is also required.

Halal, Kosher Product Labels
Halal, Kosher

Halal-labeled chicken has been slaughtered according to the procedures required under Islamic law. The chickens cannot be stunned prior to slaughter, which must be performed by an adult Muslim invoking the name of Allah.

Kosher-labeled chicken has been slaughtered according to Jewish law. Chickens must be slaughtered by a person trained in the rituals of kosher slaughter. After the meat has been slaughtered, it undergoes a process called kashering. Kashering is the salting of meat to remove all remaining blood.

Self-Basting, Natural Product Label
Self-Basting, Natural, Fresh

Self-basting turkeys have been injected with or marinated in a solution of fat, broth, stock, or water with spices, flavor enhancers, or other approved ingredients. The percentage weight that has been added to the product is included on the label. These turkeys do not need to be brined at home before cooking.

The term natural indicates that no artificial ingredients or coloring were added and that the product was minimally processed. Fresh poultry products have never been cooled to below 26 degrees F. Frozen products must be cooled to 0 degree F or below.

Humane Certifications

The American Humane Certified label requires that the farm on which the chickens are grown adhere to specific animal welfare standards. Specific standards are included for record keeping, feed and water, environmental specifications, transport to the processing plant, and processing of the chickens.

American Humane Certified Product Label

The Certified Humane label is similar to the American Humane Certified label, but with a few additional requirements. No animal by-products or antibiotics can be added to the feed. Environmental enrichment, such as straw bales, lengths of rope, or access to live vegetation, is also required.

To apply the label of humane certification, the farm on which the animals are raised must be audited to ensure that specific animal husbandry practices are followed. Lack of a humane label does not indicate that the product was not raised humanely. Those farms simply have not undergone the auditing process.

Whether you are looking for free-range organic breast fillets, low-cost conventionally raised meat, or a product to meet your religious requirements, you have an abundance of options to choose from. Understanding what those labels mean will help you to make the right choice for you and your family.

Download a PDF of Raw Poultry Products: What do all those labels mean? ANR-2386

Did you find this helpful?