ACES Publications

Author: LANGCUSTER
PubID: EX-0131
Title: NEWS MEDIA RELATIONS: THE FUNDAMENTALS Pages: 0     Balance: 0
Status: WEB ONLY
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As Extension professionals expand use of new technology, traditional media -- newspaper and broadcast media -- remain critical to connecting to our diverse audiences. Learn the importance of identifying gatekeepers and their roles in various media, of recognizing what is news, and of understanding the advantages and disadvantages of each medium. This practical, tip-filled publication will help you pitch your stories effectively.

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For more information, contact your county Extension office. Visit http://www.aces.edu/counties or look in your telephone directory under your county's name to find contact information.


Published by the Alabama Cooperative Extension System (Alabama A&M University and Auburn University), an equal opportunity educator and employer.


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