ANR-848 ECONOMIC IMPACTS OF THE ALABAMA HORSE INDUSTRY
ANR-848, Reprinted March 1999. Cynthia A.
McCall, Extension Animal Scientist, Assistant Professor, Animal and Dairy Science, and Joseph J.
Molnar, Professor, Agricultural Economics and Rural Sociology, both
with Auburn University; and Robert A. Pendergrass and Regina Broadway,
both formerly in Agricultural Economics and Rural Sociology, Auburn University
| Economic Impacts of the Alabama Horse Industry |
Horse breeding, maintenance and training, and recreational and competitive
events using horses contribute greatly to Alabama's economy and way of life.
Many agricultural businesses are directly supported by the horse industry.
Alabama farmers grow hay and grain for horse feed. The timber industry sells
wood chips or sawdust as bedding for horses and lumber for horse facilities.
Veterinary services and health care products are widely used by horse owners,
and participants in horse activities often require special clothing and
equipment. Tourism related to the horse shows, races, and recreational events
also represents a sizable contribution to the state's economy.
In 1993, a 4-year study investigating the economic impact of Alabama's
horse industry was completed. The purpose of the study was to obtain objective
information on the importance of the horse industry. This publication summarizes
the major results from that study.
Horse Breeds and Uses
A wide variety of horse activities takes place in Alabama throughout
the year. These activities are usually classified by locality, sport, or
breed. Locality-based activities, such as county horse clubs, usually are
open to any breed of horse. Sport-based activities are formed by horse owners
interested in a common horse sport, such as trail riding. Sport-based activities
usually are open to any breed, but they are often dominated by a certain
breed because of its unique success in that sport. Breed-based activities
promote a certain breed in many different horse sports. Many horse owners
have memberships in several different activity organizations. For example,
a Quarter Horse owner may participate in a local saddle club, a barrel-racing
association, and Quarter Horse breed shows.
Every major horse breed is found in Alabama. (Estimated numbers of horses
of each major breed in Alabama are shown in Table 1.) The American Quarter
Horse is the most popular breed in the state and is used mainly as a recreational
riding and show horse. Alabama ranks third in the nation in the number of
shows approved by the American Quarter Horse Association (86 shows in 1989).
Most of the approved shows are 2- to 3-day events attracting about 100 horses.
Quarter Horses also are used in rodeo competitions and raced at the Birmingham
Race Course.
Table 1. Estimated Number of Horses by Breed
in Alabama in 1989
| Breed |
Number |
| Quarter Horse |
34,543 |
| Tennessee Walking Horse |
15,617 |
| Racking Horse |
12,000 |
| Appaloosa |
9,289 |
| Thoroughbred |
3,300 |
| Arabian |
2,271 |
| Half-Arabian |
1,097 |
| Paint |
1,014 |
| Saddlebred |
732 |
| Pony of the Americas |
572 |
| Morgan |
303 |
| Paso Fino |
220 |
| Pinto |
108 |
| Other Breeds |
2,644 |
| Total |
83,710 |
| Sources: National Equine Marketing Association, Racking
Horse Breeders and Owners Associations of America |
The Tennessee Walking Horse and the Racking Horse are the next most popular
breeds in the state. These breeds have similar backgrounds and are used
mainly for recreational riding and showing. Headquarters of the Racking
Horse Breeders' Association of America is located in Decatur, Alabama, and
Alabama ranks first in the nation in number of shows approved by this breed
association (35 shows in 1989). Two large Racking Horse shows, the Spring
Celebration and the World Celebration, are held in Decatur annually. These
shows attract horses and spectators from all over the United States. Both
shows run for several days, and the World Celebration had more than 1,700
entries in 1989. The Racking Horse has been designated the "Official
State Horse for the State of Alabama" by the Alabama legislature.
Thoroughbred horses in the state are used as race horses at the Birmingham
Race Course or as breeding stock to produce race horses. Thoroughbreds not
involved in the racing industry are used as show horses and polo ponies.
Other breeds listed in Table 1 are used mainly for recreational riding
and showing. Horse showing is the major driving force behind Alabama's horse
industry. Breed shows in Alabama vary in size with a small show attracting
100 horses and a large show attracting as many as 500 horses. In addition
to recognized breed shows and sport-specific shows, Alabama has a large
number of locality-based horse shows. These shows may be sponsored independently
or by the many local horse clubs in the state. Many local clubs belong to
larger, regional horse owners' organizations, which in turn, belong to a
state-wide organization, the Alabama Open Horseman Association. In 1989
this association had 12 regional group members made up of 99 local horse
owners' clubs. The membership for these clubs totaled 5,820 people, and
the clubs hosted 235 local horse shows in 1989. The Alabama Open Horseman
Association sponsors an annual State Championship Show in Montgomery, a
2-day event with approximately 1,400 entries.
Many horses and riders in Alabama are involved in rodeos. About 34 large
rodeos in the state are approved by one of several national rodeo associations.
Many small locality-based rodeos that are not approved by a rodeo cowboys'
association also are held in Alabama. These locality-based rodeos provide
a focus for community life, a fund-raising opportunity for civic groups,
and income for local merchants.
Many other horse activities are enjoyed in Alabama. Trail riding is very
popular. Many sports-based events, such as fox hunts, polo matches, dressage
competitions, combined training competitions, team penning competitions,
roping competitions, and barrel races are held throughout the state. Youth
horse activities such as 4-H horse clubs, youth breed-based clubs, and pony
clubs are active throughout Alabama.
Economic Impacts
This economic impact study reports the direct impact (actual dollars
spent) and the aggregate impact (total dollars spent resulting from direct
economic activity) of the Alabama horse industry. Aggregate impacts assume
that money spent in one area of the economy generates additional economic
activity in other areas of the economy. Direct impacts were estimated from
interviews with horse owners, trainers, breeders, veterinarians, and suppliers
of equine goods and services. The aggregate impact was determined by multiplying
the direct impact by an income multiplier developed from an input-output
model of Alabama's economy. The income multiplier used in this study was
2.9. This means that every $1.00 direct transaction in the horse industry
results in $2.90 of total economic activity. The employment multiplier used
in this study was 1.74; that is, for every job created in the horse industry,
1.74 jobs are created throughout the economy.
Horse Care and Maintenance Impacts
Direct expenses (per horse) associated with the care, maintenance, and
use of show horses, race horses, and recreational riding horses are listed
in Table 2. These expenses are the main way that the economic impacts of
horse ownership are spread throughout the state. Actual expenses vary among
horse owners, and the figures in Table 2 represent the average expense for
all horse owners in Alabama. For many items, this average expense is greatly
different from the expense of an individual horse owner, because small numbers
of owners of high-value horses spend greater amounts of money than most
other horse owners. This increased spending by a few horse owners skews
the expenses upward from the amount that most horse owners spend for that
good or service. So, individual horse owners may consider these average
expenses high for some items and low for others.
Not all horse owners incur every expense listed in Table 2. For example,
an owner who boards a horse would have boarding expenses but no horse-related
property tax. This table should not be used as an operating budget by horse
owners but as an estimate of expenses per horse owned.
Most expense classes in Table 2 need little explanation. But, you should
note that the table does not include horse purchases or sales or capital
expenditures. Equine surgery or other major medical expenses are not included
in the table. Insurance costs include both horse insurance and vehicle insurance.
Tack expenses include special clothing for horsemen. Depreciation includes
depreciation expenses associated with equine buildings, machinery, and vehicles,
assuming a useful life of 30 years for buildings and 10 years for machinery
and vehicles. Boarding fees for show horses include an estimated $100 annual
expense for stall fees at horse shows. Registration fees include fees to
register or transfer ownership of horses in breed associations and entry
fees for shows. Miscellaneous expenses include horse transport services
and manure and dead stock removal.
Table 2. Estimated Annual Care and Maintenance Expenses
per Horse for Each Use Category in Alabama in 1989
| |
Average Annual Total $ |
| Expense Category |
Showing |
Racing |
Recreational |
| Veterinary fees |
300 |
400 |
150 |
| Feed & bedding |
800 |
700 |
550 |
| Insurance premiums |
700 |
600 |
100 |
| Farrier |
450 |
500 |
200 |
| Grooming & supplies |
200 |
175 |
100 |
| Travel & lodging |
1,200 |
1,200 |
150 |
| Advertisement |
1,000 |
1,000 |
0 |
| Utilities |
150 |
150 |
15 |
| Property taxes |
50 |
50 |
50 |
| Depreciation |
1,500 |
1,500 |
680 |
| Maintenance & repairs |
500 |
500 |
300 |
| Boarding fees |
480 |
280 |
200 |
| Breeding fees |
30 |
0 |
50 |
| Property & equipment rental |
50 |
50 |
25 |
| Tack |
1,000 |
850 |
120 |
| Professional fees |
100 |
300 |
30 |
| Registration fees |
195 |
175 |
10 |
| Training fees |
1,500 |
3,835 |
50 |
| Employed fees |
700 |
3,025 |
300 |
| Miscellaneous |
100 |
100 |
60 |
| Total Per Horse |
11,005 |
15,390 |
3,140 |
Breeding fees vary widely in the industry according to the quality of
the stallion used by the mare owner. Table 2 lists breeding fees for race
horses as zero, because it was assumed that horses that are actively racing
are not being bred. Breeding fees for show horses are also low, because
few mares that are actively showing are being bred. But, based on these
low estimates, breeding fees for the six major horse breeds (Quarter Horse,
Walking Horse, Racking Horse, Appaloosa, Thoroughbred, and Arabian) in Alabama
still accounted for more than $4 million in economic activity in 1989.
Based on the average costs in Table 2, a horse owner spends $11,005 annually
to maintain a show horse. Based on the number of active show horses in the
six major horse breeds in Alabama, show horses accounted for $71.5 million
of direct economic activity in 1989. Race horse owners spend an average
of $15,390 annually per horse, resulting in about $24 million of direct
impact. Owners of horses used mainly for recreational purposes spend about
$3,140 per horse per year, reflecting the lower intensity of care for these
horses as compared to racing or showing horses. But, owners of the estimated
29,743 recreational horses in Alabama were responsible for about $93 million
of direct impact to the state's economy. Total aggregate impact of horse
care and maintenance for all three classes of horses is about $547 million.
Tourism Impacts
Horse activities result in tourism expenditures from horse owners, trainers,
and spectators. Owners of the estimated 6,500 active show horses in the
state annually spend about $1,500 per horse on fuel, food, lodging, stall
fees, and registration fees, resulting in a total direct impact of $9.7
million. This figure does not include the two major Racking Horse shows
held annually in Decatur. Spectators' expenses represent the main economic
impact from rodeos. Each spectator (an estimated total of more than 380,000
people) at a rodeo spends about $11 for parking and admission fees, concessions,
and souvenirs, resulting in a direct impact of $4.2 million. Horse racing
has a large tourism impact. Two thirds of the horses at the Birmingham Race
Course are from other states. Personnel traveling with these horses purchase
food, lodging, services, and supplies for themselves and the horses in Alabama.
Each out-of-state horse stabled at the Birmingham Race Course provided an
average of $90 of direct economic activity per day, resulting in a direct
impact of more than $1.9 million.
The two major Racking Horse shows in Decatur have a large impact on the
Decatur area. Combined spectator attendance to the shows in 1989 was 87,300
people, and on-site expenditures totaled $1,088,070. Tourism impacts in
the Decatur area for these shows were an additional $1,194,363. These two
shows account for a direct impact of about $2.3 million to the Decatur area
and an aggregate impact of about $6.6 million.
Combined tourism impacts from horse shows, rodeos, racing, and the World
and Spring Celebration shows are about $18.1 million of direct impact and
$52.5 million of aggregate impact.
Race Course Impacts
Table 3 shows economic impact of the Birmingham Race Course in 1989.
Admissions, the parimutuel handle (wagers), and concessions represent the
main sources of income to the track, totaling about $46.2 million. About
one-quarter of the money won from racing (purses total $3,316,848) goes
to Alabama horse owners or trainers, reflecting the large numbers of out-of-state
horses competing at the track. Although out-of-state horses win the majority
of purses, their owners, trainers, and grooms have a large impact on Alabama's
economy in terms of tourism dollars. About 4 percent of the parimutuel handle
(which totals $44,722,483) goes to state and local government in the form
of taxes and support of regulatory activities (Birmingham Racing Commission).
More than 900 people work at the track in positions not directly involving
horses, such as concessions, security, and mutuel clerks. Direct race course
impacts, including winnings for bettors (total of $35,281,139), are about
$46 million, and aggregate impacts are estimated at $133.4 million.
Table 3. Estimated Impact of the Birmingham Race
Course in 1989.
| Category |
$ Amount |
| Purse distribution to Alabama residents |
805,993 |
| Winnings to bettors |
35,281,139 |
| Horse track payroll |
3,395,684 |
| Total revenue to government |
1,233,048 |
| 2.0% of handle to Racing Commission |
894,450 |
| City & county payroll tax |
85,367 |
| State sales tax |
96,397 |
| Property tax |
41,000 |
| City admissions tax |
115,834 |
| State income tax |
562,895 |
| Breeding fund (0.5% of handle) |
223,612 |
| Professional & other service fees |
2,581,506 |
| Interest to bank (2% of handle) |
894,450 |
| Utilities |
636,916 |
| Goods & supplies purchased |
378,320 |
| Total Impact |
45,993,563 |
| Source: Birmingham Race Course |
Employment Impacts
Numbers of paid employees for horse breeding, training, and care are
related to the use of the horse. Racing stables employ 1 person for every
12 horses; show stables, 1 for every 20 horses; breeding facilities and
recreational horse owners employ 1 person for every 100 horses. Employment
impacts of the industry are low because owners and unpaid family members
provide labor for most recreational horses. Total employment associated
with the horse industry also includes jobs not directly involved in horse
care such as racetrack employees, Racing Commission staff, and a variety
of self-employed individuals who provide services to the horse industry.
Some jobs are temporary, such as show staff for large events like the World
and Spring Celebrations. An estimated 2,000 to 2,800 full-time job equivalents
are directly involved with horses in Alabama. The horse industry induces
aggregate employment of 3,480 to 4,872 jobs in Alabama.
The total direct impact of the horse industry includes employment expenses,
business expenses, horse care and maintenance expenses, and tourism expenses.
This direct impact is estimated to exceed $573 million with an aggregate
impact of approximately $1.6 billion.
In comparison, the state's gross product was about $55 billion in 1990.
Direct impacts from the horse industry accounted for about 0.1 percent of
Alabama's economy. The Alabama agricultural sector generates about 20 percent
of the state's total gross product, and about 15 percent of agricultural
sector product is horse-related. Many training and breeding facilities are
located in rural areas, so much of the economic impact flows to communities
that need economic stability.
Alabama has land costs and climate that are favorable to horse and forage
production. The climate also is pleasant for recreational riding and showing
without the need for covered or enclosed riding arenas or special equipment.
Educational and veterinary support for the horse industry is readily available
through Alabama land-grant universities, veterinary schools, and private
veterinary clinics.
The horse industry has a significant role in the state's economy and
should not be overlooked as an important part of Alabama's farming and agribusiness
economy. Horse businesses and events should be recognized as activities
that keep land in agriculture, stabilize local economies, and improve the
quality of life in Alabama.
For more information, contact your county Extension office. Look
in your telephone directory under your county's name to find the number.
For more information, contact your county Extension office. Visit http://www.aces.edu/counties or look in your telephone directory under your county's name to find contact information.
Issued in furtherance of Cooperative Extension work in agriculture and
home economics, Acts of May 8 and June 30, 1914, and other related
acts, in cooperation with the U.S. Department of Agriculture. The Alabama
Cooperative Extension System (Alabama A&M University and Auburn
University) offers educational programs, materials, and equal
opportunity employment to all people without regard to race, color,
national origin, religion, sex, age, veteran status, or disability.
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